fiserv.forum

This project began with Jones Sports providing preconstruction services to the fiserv.forum arena in Milwaukee, WI. We were ultimately awarded the design/build for the project based on our conceptual design package. As part of the exterior sign package, Jones Sports designed, fabricated, and installed the marque brand rooftop letters for the arena.

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Jones played a crucial role by providing essential information on specifications and budgeting to the project design team, general contractor, and owner representative during the pre-construction phase. Jones secured the design/build contract based on a bid involving a conceptual design package. Collaborating closely with the project design team and general contractor, Jones transformed conceptual designs into construction/engineered drawings for more than 1200 interior and exterior signs, graphics, and specialty elements. These elements were expertly fabricated and installed by experienced Jones team members.

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In an impressive display of craftsmanship, Jones designed, crafted, and installed the towering rooftop letters for the Fiserv Forum arena in Milwaukee, WI as part of the exterior sign package. The sign spans 3,682 square feet and required over 6,000hours of work, involving more than 100 team members. The largest letter, the "f" in the logo, stands at an impressive 51 feet tall, while the remaining letters are 36 feet tall. Powered by 74 power supplies illuminating 5,502 LED modules, the orange translucent vinyl comes to life. Each letter was crafted in Green Bay, WI, then transported to Milwaukee, WI, where a 550-ton crane hoisted them onto the roof, securing them with 156 outriggers. Jones Sign takes pride in contributing to this remarkable project at the Fiserv Forum.

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This prestigious project achieved Silver-level LEED Certification.